VP of Sales

Steel Partners Holdings

Holding Companies

Camden Wyoming, DE - USA

Director

Experteer Overview

As Vice President of Sales for HandyTube, you will shape the commercial strategy to drive sustainable revenue and market expansion. You will align sales efforts with manufacturing capabilities, leading the Business Development and Inside Sales teams to win high-value, engineered solutions. You will steer pricing, forecasting, and performance analytics to improve profitability. This is a strategic, cross-functional leadership role within a globally active holding company that values operational excellence and transformation.

Responsibilities

Develop and execute multi-market commercial strategy aligned with growth and profitability objectives
Identify opportunities across aerospace, life sciences, semiconductor, and energy sectors
Drive market expansion, diversification, and entry into new applications and geographies
Partner with executive leadership on long-term planning, forecasting, and strategic initiatives
Optimize EBITDA and free cash flow using 80/20 and lean methodologies
Lead and develop a high-performing, technically proficient sales organization
Oversee forecasting, pipeline management, and contract negotiations
Establish pricing strategies aligned with market dynamics and margin targets
Present strategy and market insights to executives and stakeholders
Develop KPIs and dashboards to track performance indicators
Lead commercial excellence, including Salesforce CRM optimization and standardized processes
Guide brand positioning and go-to-market strategies within targeted industries
Support development of technical content, campaigns, and industry engagement
Strengthen channel presence to enhance visibility and demand generation
Own revenue targets and drive growth with data-driven decision making
Identify strategic partnerships or channels to accelerate growth
Collaborate with engineering, operations, and quality to align customer needs with manufacturing
Support new product development and bids/proposals
Foster culture of accountability, continuous improvement, and customer focus
Champion safety as a top priority

Key requirements

Bachelor's in Business, Engineering, or related field
15+ years of progressive leadership in sales/product/commercial roles in manufacturing
Proven success in growth within custom-engineered or highly technical markets
Strong business and financial acumen with ability to translate strategy into results
Experience in regulated industries (aerospace, life sciences, semiconductor, energy) preferred
Familiarity with lean principles and 80/20 methodologies preferred

Strategic, results-oriented leadership Entrepreneurial mindset with bias for action High integrity and accountability Sales leadership of complex engineered solutions Forecasting and pipeline management Pricing strategy and margin optimization

Description

As Vice President of Sales for HandyTube, you will shape the commercial strategy to drive sustainable revenue and market expansion. You will…

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