Strategic Marketing Manager Job Details | Olympus Corporation of the Americas
Olympus
Optoelectronic Equipment
Westborough, MA - United States
Senior Specialist / Project Manager
Experteer Overview
In this role, you will drive the Respiratory BU’s strategic planning and identify growth opportunities across markets and technologies. You’ll collaborate with cross-functional teams to assess new business opportunities, prioritize investments, and shape the product portfolio roadmap. A data-driven, VOC-informed navigator, you’ll craft compelling investment stories and influence leadership with clear strategic insights. You will work within Olympus’ mission to advance patient care while engaging diverse global teams.
Compensation / Benefits
- Competitive salary
- Annual bonus
- 401(k) with company match
- Medical, dental, and vision coverage
- Paid time off
- Paid parental leave
Responsibilities
- Develop deep market knowledge of respiratory solutions through market research, HCP engagement, and industry events
- Support the Respiratory BU’s strategic plan by analyzing the portfolio and prioritizing investments (organic, inorganic, market development)
- Collaborate with R&D, Medical Affairs, product management, and commercial teams to identify opportunities and build business cases
- Lead market opportunity assessments from inception to presentation for leadership, delivering actionable insights
- Partner with cross-functional teams to evaluate commercial viability and customer requirements for new solutions
- Develop pricing models, market forecasts, and strategies integrated into business plans
- Communicate compelling investment stories with rigorous financial forecasting (NPV, DCF)
- Drive cross-functional collaboration to execute initiatives and meet deadlines
- Support travel to customer sites, trade shows, and events to gather VOC and market intelligence
- Ensure alignment of initiatives with BU strategy and corporate objectives
- Maintain adaptability and deliver results in a dynamic, matrix organization
Key requirements
- Bachelor’s degree in a relevant field
- 3–5 years in healthcare or related areas (medical devices, diagnostics, strategy, marketing, analytics, or R&D)
- Ability to lead cross-functional project teams
- Strong clinical competency and analytical skills
- Experience designing and executing VOC research
- Proven track record of delivering initiatives and managing timelines
- Advanced proficiency in Microsoft Excel and PowerPoint
- Strong written and verbal communication and presentation skills
- Experience developing and integrating pricing models and market forecasts
- Ability to travel domestically and internationally (~15–25% or more)
- Knowledge of regulatory considerations in commercial activities
- Problem-solving and project management skills in a product environment
- Customer-focused mindset and collaborative, proactive work style
- Willingness to work overtime as needed
Description
In this role, you will drive the Respiratory BU’s strategic planning and identify growth opportunities across markets and technologies. You’…
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