Sr. Manager, NAM Digital Marketing

Logitech

Computer Peripherals

San Jose, CA - USA

Manager / Team Leader

Hybrid

Experteer Overview

As the NA DTC Regional Growth Marketing Manager, you own the North America digital investment and demand-gen strategy for Logitech.com, partnering with global and regional teams to drive high-intent traffic and online revenue. You lead budget allocation, performance optimization, and quarterly/annual plans, shaping campaigns and channel tactics to differentiate Logitech in a competitive market. You influence cross-functional teams to achieve Logitech’s strategic objectives while fostering an inclusive, growth‑driven culture.

Compensation / Benefits

Medical Coverage
Dental Coverage
Vision Coverage
401(k) Plans (Traditional and Roth)
Flexible Spending Accounts
Employee Share Purchase Plan (ESPP)

Responsibilities

Define and own the regional growth marketing strategy aligned with global priorities and local insights
Set actionable short- and long-term marketing plans with KPIs across funnel metrics (spend, traffic, ROAS, CV%, revenue)
Design and lead channel marketing initiatives and cultivate high-impact partner relationships
Collaborate with Global and NAM Demand Gen to execute campaigns that drive high-intent traffic and optimal ROAS
Leverage analytics to optimize performance, reporting, and commercial outcomes
Oversee a multi-million-dollar budget with a focus on ROI
Build and mentor a high-performing marketing team and foster an inclusive, growth-focused culture
Apply ecommerce experience to grow Logitech’s online business with strong double-digit growth
Ideate and execute campaigns to promote Logitech regional portfolios within the partner ecosystem
Coordinate with Online, Finance, merchandising, CRM, analytics, product teams, brand teams, country teams and agencies to achieve KPIs

Key requirements

Extensive digital/performance marketing experience in ecommerce
Experience managing $10M+ paid media budget
Proficiency with Google PPC, Affiliates, Meta, TikTok, Amazon, Rakuten
Advanced analytics skills (AI/Excel/Tableau/Adobe/Content Square)
Strong ability to build partner relationships and present to executives
Data-driven decision-making with solid business and financial acumen
Track record of growing online revenue

Collaborative mindset Strong communication and leadership Strategic thinking with a growth mindset Google PPC Affiliates Meta (Facebook)

Description

As the NA DTC Regional Growth Marketing Manager, you own the North America digital investment and demand-gen strategy for Logitech.com, part…

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