Regional Sales Manager - Commercial Products

Bissell

Consumer Electronics (Brown Goods)

Grand Rapids, MI - USA

Senior Specialist / Project Manager

Experteer Overview

In this role you will drive regional revenue growth for BISSELL Commercial across the Western US by coordinating with distributors and large end users. You will lead strategic growth in key verticals, shape end-user programs, and support the expansion of eCommerce and direct-to-end-user channels. You will work cross-functionally with marketing, product, and finance to implement market initiatives and ensure profitable execution. This position offers a hands-on path to influence channel strategy and partner relationships at scale in a dynamic commercial environment.

Responsibilities

Own regional revenue and profitability targets and develop growth plans
Strategize and execute growth across Janitorial, Hospitality, MRO, and Healthcare verticals
Provide guidance to distributor and manufacturer partner networks to accelerate regional growth
Prospect, qualify, and develop new end-user accounts with pilots and long-term relationships
Leverage distributor partners to drive revenue and new business development
Generate leads via distributor events, trade shows, and regional meetings; lead product demonstrations and pilots
Build and maintain an active sales pipeline with distributors and NAMs; negotiate favorable terms
Maintain accurate CRM data and align demand planning with distribution partners
Collaborate cross-functionally with marketing, product management, supply chain, and finance
Travel approximately 75% and support miscellaneous duties as assigned

Key requirements

Bachelor's degree or equivalent sales experience
7–10 years of progressive sales experience with distribution partners and strategic account planning
Proven ability to grow revenue and manage complex negotiations
Experience collaborating with cross-functional teams to drive go-to-market initiatives
Excellent communication skills and ability to understand customers' business needs
Strong financial acumen
Proficiency with Microsoft programs and web-based CRM tools
Ability to function as a field manager coordinating across departments and external resources

excellent communication cross-functional collaboration negotiation relationship building web-based CRM tool Microsoft programs

Description

In this role you will drive regional revenue growth for BISSELL Commercial across the Western US by coordinating with distributors and large…

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