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Nordic e-D2C Manager, Luxe division

L'Oreal

L'Oreal

Cosmetics

København - Dänemark

Manager / Team Leader

Experteer Overview

In this role you own the Nordic ED2C business for L'Oréal Luxe, shaping a 3-year growth plan and driving profitable online growth. You will collaborate with Brand, Media, Finance and Zone teams to deliver a seamless, engaging online experience and data-driven decisions. This is an opportunity to impact luxury beauty e-commerce at scale, partnering with cross-functional teams to boost traffic, optimize the customer journey, and grow CLTV.

Compensation / Benefits

  • growth opportunities
  • responsibility from day 1
  • inclusive culture
  • ambitious and impactful work
  • global luxury beauty exposure
  • cross-functional collaboration

Responsibilities

  • Define and execute the ED2C strategy for growth and profitability, including P&L management
  • Drive sales and traffic through a dynamic e-business animation plan (search, paid media, CRM)
  • Analyze ED2C data and customer insights to increase CLTV and inform decisions
  • Enhance online consumer experience with content, services and functionalities
  • Collaborate with brand, media, finance and zone teams to ensure flawless execution of initiatives

Key requirements

  • Master's degree in relevant field
  • Fluency in English
  • Experience building and executing e-commerce or ED2C strategies
  • Strong plus: Google Analytics (GA4) experience
  • Proven ability to manage an e-commerce P&L and drive business performance
  • Strong analytical skills to monitor KPIs and steer decisions
  • Expertise in CRM and using first-party data to acquire and retain customers
  • Deep understanding of the online consumer journey and engagement techniques
  • Excellent stakeholder management and collaboration skills

Description

In this role you own the Nordic ED2C business for L'Oréal Luxe, shaping a 3-year growth plan and driving profitable online growth. You will …
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